Friday
Apr082011
Almac Artwork, Philadelphia
Friday, April 8, 2011 at 1:00PM 
The Artwork for the new HQ in Philadelphia has now been installed. The commission consisted of three fused glass designs each 3m wide x 1m high (part sections pictured below) and three 1m sq vinyl laminated in glass (all pictured below). Explanation of Design for Almac NA
The overall concept of the three designs draws together various elements
and DNA which filter through the Almac Group and bring together three
dimensions; the Irish/European, American and global aspects of the
company.
The ground floor design begins with a suggestion of a figure representing
the founder of the company, Sir Allen McClay. With an open hand like a
farmer scattering seeds that become a strong plant which blossoms and
continues to flourish, he released his ideas and entrepreneurial DNA to form
the foundation of the company from which everything has grown becoming
his legacy. The seeds are symbols used in science; DNA and Gene
Expression. These symbols feed into the company ethos and its approach to
People, Product, Presentation and Professionalism. The Gene Expression
filters from the individual to the company.
His relaxed Ulster approach and treating everyone like family is noted in the patriarchal figure. The local poet, John Hewitt, related in his poem Ulster Names that the sense of place influences the person so symbols relating to Northern Ireland are reflected through out the ground floor design. The names of a land show the heart of the race.
The flax flower is a shared symbol for Northern Ireland and a reference to the Ulster attitude to work and industry. The hexagonal shapes denote the famous Giant’s Causeway rock denoting a sense of place; these shapes also connect to the Benzine Ring used in science.
The suggestion of Willow branches bending in the wind is a reference to the saying Sir Allen used when talking about the ethos of the company, 'The willow bends in the wind while the mighty oak will fall'. Also the grinding stone, wheat and water elements are references to farming and Lough Neagh in Northern Ireland.
The wheel that grinds out the corn that provides the flour for
today and tomorrow is never turned by water that is past
This is seen in the ground floor design with the suggestion of a wheel
surrounded by water. The red cusp reflects the Almac logo which is synonymous with the group.
The main focal point in the first floor design, which focuses on American
heritage, is the Mountain Laurel which is the state flower of Pennsylvania.
The DNA continues to build through the design as in the first one along with
the scientific symbols. Individual to this design is the farmer and plough
which connects into the ceremony and the cutting of the first sod on the new
Almac site; there is also a symbolic tree which was planted on the same day.
The farmer and the homestead are reference to the generations of
Americans who farmed on the land and the beginning of the legacy that the
land will be used for medicines to help future generations.
Sir Allen once quoted the proverb, the old ox ploughs a straight furrow; it denotes his
visionary thinking that to grow a business one must stay focused on the strategic direction of the business and never steer from it. The green cusp shape becomes the horizon of the American Landscape.
The second floor design represents the worldwide aspect of the company and its growth; the spiralling sphere represents the dynamic energy of the company on a global scale. In this design there is a ship as a reference to a quote Sir Allen once used, 'to build big ships you must sail in deep waters', in other words to grow a business you need to take bigger risks.Sir Allen talked about the analogy of sustenance and maintenance; forming the link between farming and health. The wheat is representative of this; the need to supply food to sustain people and the need to maintain the health of nations which the Almac group provides globally through pharmaceutical products (top right). The pharmaceutical symbol is also included in the design while the symbolic scientific references placed throughout the design represent people, process and product within Almac.
The blue cusp shape emphasises the global aspect of Almac.
There is a feeling upward movement to the overall design concept denoting the growth of the company as it has become larger and more influential to scientific progress in the 21st Century. The designs are pulled together not only by the scientific references but by the plough, wheat and ship which areall present in the Pennsylvanian State Crest.
Reader Comments (10)
David
Great piece of work. I love the way in which the whole concept is pulled together across the images. Incidently Hewitt's Ulster Names Poem was utilised within the artwork in the new Public Record Office in the Titanic Quarter . It features as a wall mounted text of white lettering on a corten steel background - worth a visit if you are in Belfast.
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